550+ Emotional Trigger Words That Will Boost Your Conversions Like Crazy

Trigger words and phrases provoke powerful emotions in the audience as a result of previous experiences. While the word can be used in a variety of ways, we're using it here to refer to words or phrases that make audiences become loyal customers.

Trigger words are often so personal that no one can predict whether or not their use of the word or phrase will result in a psychological trigger. However, some topics serve as predicted triggers.

Here we will cover the following:

1. What is Trigger Word?
2. Why You Need Trigger Words?
3. 550+ Trigger Words to Increase Your Sales Conversions
4. Where Should You Use Trigger Words?

What is Trigger Word?

A trigger word is a word those clever writers employ to provoke an emotional or psychological response. They're also known as "Power Words" since they're so powerful that people can't help but be influenced by them. Power words aren't just for writers. Any marketer, even inexperienced ones, can use them to entice visitors to take a specific action on their website.

Power words are likely the quickest and easiest approach to enhance your conversion rates, whether you want to convince your visitors to read a blog article, opt into your email list, or click the “Buy Now” button.

Using power words, which are strong, persuasive terms that writers use to persuade and influence readers is a simple approach to raise your conversions; but, coming up with the appropriate ones may be tough and time-consuming, as there is no one-size-fits-all, perfect power word.

Why You Need Trigger Words?

Many people try to persuade us to take action, including online marketers, news journalists, businesspeople, and others. In some ways, using trigger words is just a form of applied psychology, a technique of tricking people into having specific reactions.

In the field of online marketing, search engine optimization has become a must. In general, SEO refers to the use of specific terms and phrases to help a website or webpage rank higher in search results. Although SEO includes web design and a slew of other elements, the appropriate trigger words are the key to a successful SEO campaign.

We don't really read the headlines and titles when we're scrolling through search results. We're scanning them right now. Our brain searches for cues that spark our interest and draw us in. As a result, it should come as no surprise that businesses and websites are paying increasing attention to how to stand out from the flood of search results.

Every business nowadays strives to be noticed and appreciated by you. This is the foundation of entire business models.

550+ Trigger Words to Increase Your Sales Conversions

We've made more than 500 of these for you to utilize to provoke almost any feeling, for any conversion goal.

1. Trigger Words #1: Trust
2. Trigger Words #2: Greed
3. Trigger Words #3: Fear
4. Trigger words #4: Encouragement
5. Trigger Words #5: Curiosity
6. Trigger Words #6: Angry

Trigger Words #1: Trust 😇

Building trust between you and your audience is crucial, whether it's trust that you'll only use credible sources in your research, trust that if they subscribe, you won't send them spam, or trust that you'll be honest about your products. Telling someone to trust you will most likely make them distrust you, yet saying these phrases can help them trust you.

Trigger Words #2: Greed 😨

Appeal to your drive for more than you require, as well as more than what others possess. To persuade customers to buy your products, combine these words with words that create a sense of urgency. They're especially effective on people who don't mean to buy anything or do anything, yet can't seem to get enough of these words.

Trigger Words #3: Fear 😲

Since fear is such a strong feeling, words like these can effectively grab the reader's attention and persuade them to take action to prevent a frightening circumstance. Use these powerful words to make your readers frightened of what might happen if they don't take action–whether it's sharing your blog article, downloading your lead magnet, or purchasing your product.

Trigger words #4: Encouragement 🤝

Most people aren't exactly bursting at the seams with energy and passion when they're reading. They're probably bored, possibly despondent, and almost certainly exhausted. And they're on the lookout for anything that can jolt them awake and make them feel better.

Trigger Words #5: Curiosity 🤔

Make the most of the few words in your headlines by employing them to spark people's interest. They'll be interested. Allow them to feel compelled to click on your blog post in order to satiate their curiosity.

These powerful words will make it impossible to ignore your blog post headlines, email subject lines, and landing page headlines.

Trigger Words #6: Angry 😤

Anger has a big impact on how we think, reason, and make decisions. It makes us unreasonable, which can lead to decisions that have nothing to do with the thing that made us upset in the first place.

When it comes to your organization, stirring up the emotion of anger in your visitors and consumers is a bad idea. It can, however, work for you if your anger is directed at something else.

Where Should You Use Trigger Words?

Don't know where to begin with them?

Of course, you may employ trigger words anyplace on your website, but here are three places from our own blog entries where they'll be especially effective:

#1 Headlines

#2 Subheading

#3 Meta-description

Some Examples for You to Understand Clearly

Example 1: "Proven"

When it comes to establishing credibility for your company, evidence-based trigger words can be incredibly effective. Effective, legitimate, and valid are all synonyms for the term "proven." Only use it when you have evidence to back up your accusations. You should ideally give evidence that you have gathered.

Example 2: "Secret"

Who doesn't want to know what's going on behind closed doors?

Exclusiveness and knowledge are implied by the term "secret." Of course, your reward must live up to the promise. If you promise to keep a secret, you'd better keep it. In blog headlines, sales text for your online courses, and other marketing material, you might employ the trigger term "secret."

Example 3: "Free"

Everyone enjoys receiving free stuff. We're willing to put in some work if we don't have to spend any money.

However, you are not required to give away all of your products for free. You can create assets and products to give away that will eventually lead to paying customers. That's why freebies like e-books, videos, and other lead magnets are effective. Customers can acquire something valuable for free by providing basic information such as names and email addresses.

Example 4: "New"

Humans, as curious creatures, are continuously on the lookout for new experiences. Something in our nature compels us to seek the newest, most innovative, and most remarkable products available. In your email subject lines and other sorts of marketing text, try using the trigger word "new." Allow the audience to take a breath and pay attention.

Example 5: "You"

Speaking directly to your reader can have a big impact. Because of the familiar tone, the relationship between your brand and the customer develops stronger. Concentrate on "you" and "yours" rather than "I" and "mine" or "his" and "theirs." Pretend you're having a discussion with the reader from across the room.

Conclusion

The level of emotional identification that a word elicits determines the difference between the right and almost right words. To put it another way, the correct emotional trigger words elevate the same basic idea to new levels. It's simple to use trigger words, and they operate like magic. With this comprehensive list, you'll be able to supercharge your conversions in no time.

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